The project arose through partnerships with CEW, an association which has developed free beauty salons in hospitals since 1996, and Group SOS, which manages numerous homeless shelters. This project developed and delivered esthetic therapy services to meet the needs of women in five of Groupe SOS’s shelters and in the Jean Jaures Hospital in Paris. Group workshops and individual beauty treatments were offered to homes and critically ill women as a means to improve their self-confidence and prevent social withdrawal.
Fondation CHANEL has supported from the beginning the implementation of this socio-aesthetic service on an experimental basis. Then she accompanied its sustainability both for the users of shelters for those in the hospital.
The mission of the SOS Group is to allow everyone, whatever their background and income, access to quality services in line with their basic needs: education, housing, social inclusion, employability and healthcare.
The CEW Beauty Centres design, equip and fund free beauty care programs in hospitals.